Join The IDEAS Hive On December 3 as they explore the challenges and opportunities for preserving St. Petersburg’s Life Below Water, while brainstorming solutions to protect oceans and marine life. The waterways and marine life in Tampa Bay and the Gulf of Mexico are woven into the fabric of the St. Petersburg community. They are the backbone of St. Pete’s thriving tourism industry, which drew in 6,349,500 visitors and $4.89 billion in 2015, as well as the main draw for St. Pete’s peerless marine science community — the largest in the Southeastern United States. Maintaining the health of ocean species is vital for keeping St. Pete a beautiful, vibrant, and sustainable place to live.
Leading the discussion at the event is Clay Louis Ferrara, biologist and Executive Director of The Hive’s parent organization, IDEAS For Us. As a distinguished Rollins alumnus and world-spanning scientist, Clay has conducted environmental and biological research across four continents, and currently works with a wide host of environmental and prosocial nonprofits and organizations to make the world a better place.
Use this roadmap to find certified B Corporation products in your grocery aisles.
If you’re a label reader then your eye is likely trained to recognize stamps for certifications like Organic, Non-GMO, Fair Trade and Gluten-free. But you may have noticed a less familiar “B” on the packaging of some of your favorite products. That “B” stands for Certified B Corporation or “B Corp.” Unlike the stamps you are used to, B Corp certification can apply to any for-profit business industry, not just food and health and beauty products. Developed on the premise that businesses of all kinds can be a “force for good” in the world, B Corp certification is rapidly gaining momentum in the United States and internationally. Some even call it a movement. As such, many planet- and people-friendly products found in the aisles of your grocery store have adopted the B Corp certification. But what does it mean to be a “B”?
Just as in political elections, people would rather take action to make a statement.
Especially this past year, the idea of “voting with your wallet” has taken on a certain cache as consumers have looked to connect their spending habits with their larger ethical stance. The #GrabYourWallet movement, for instance, took President Trump’s lewd comments as a springboard to encourage consumers not to buy from more than 50 Trump-affiliated brands. And new financial tools, like the impact measurement score from the company Aspiration, help consumers to track the environmental and ethical implications of where they shop.