For over 50 years, PHYTO has been a leader in botanical hair care and salon quality formulas. Our products embrace the principle that healthy hair begins at the root. Built on a heritage of craftsmanship and cutting edge scientific innovations, PHYTO boasts the highest concentrations of pure plant extracts in today’s beauty market. Our formulas are 95% natural overall with select products up to 100% natural. As one of the world’s most respected hair care brands, PHYTO is recognized as a symbol of performance, expertise and timeless beauty.